PALETTÉ // GEORGE STREET, NSW // 2017

The concept for this store is derived from the brand name. The logo design echoes a paint palette, portraying the wide array of ingredients and flavours that are available to reach the customers’ desired perfect combination. The entire scene for this store then fluidly continues this concept through the store by separating the wide variety of colours, textures and materials and creates an overall dynamic environment. The products are fresh, natural and healthy, therefore we specified pastel, faux greenery and natural materials to illustrate the brands ethos.

PALETTÉ // GEORGE STREET, NSW // 2017